FEATURE: ooma VoIP box performs

FierceVoIP hooked up an ooma Hub over the weekend to check out the device-based VoIP service unveiled over the summer. Device-based VoIP is nothing new, as the folks at PhoneGnome and magicJack generously reminded us when ooma hit the scene with celebrity panache (spokesmodel Ashton Kutcher is ooma's creative director).

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Device-based VoIP promises free domestic calls for the price of the gear, and the price of the gear appears to reflect the packaging. magicJack is a $40 USB device; PhoneGnome a $100 router; and ooma, a $400 designer box with a GUI that a relatively unambitious trade hack can figure out.

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